Trades Secrets: Contractor Marketing
Trades Secrets: Contractor Marketing
How Stephen Spallo Scaled A Contracting Business from $2 Million to $7 Million in Two Years | Ep 68 | Trades Secrets: Contractor Marketing
In this episode, we sit down with Stephen Spallo, now the Chief Operating Officer at Stag Homes Design Build. Before stepping into that role, Stephen played a key part in growing a residential contracting company from $2 million to $7 million in just two years. He shares the lessons, leadership mindset, and systems that made it possible.
A major turning point in his journey was reading Traction: Get A Grip On Your Business by Gino Wickman, which he credits throughout the episode as a game-changer for how he runs operations. Stephen breaks down how business owners can apply these concepts in real life without getting overwhelmed.
Whether you're in construction, operations, or just trying to scale your business the right way, this conversation delivers sharp and practical insights from someone who’s lived it.
Key Takeaways:
- Traction by Gino Wickman shaped his entire business philosophy
- Systems are the secret weapon for scaling service-based companies
- Good people and employees are hard to find - make the most out of them
- Be 1% better than you were yesterday, and you will see success
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At Elevation Marketing, we have a tight team of experts in SEO or Search Engine Optimization, Google Ads, Google Local Service Ads, Google Display, Social Media Ads, Search Engine Marketing (SEM), Content Marketing, and Conversion Rate Optimization (CRO). With a niche focus on Contractor Marketing and working for the Trades, we've been able to make a significant impact on our home services clients. We are more than an agency, we're your marketing partner. Elevating you elevates us. Email us at experts@elevmarketing.com to talk!
Find out how we can help you grow your business: https://elevmarketing.com/
Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.