Trades Secrets: Contractor Marketing

Episode 36 - 2024 Marketing Plan: Why Now is the Time to Get your $H!# Together - Part 3

Devon Hayes & Amanda Joyce

Welcome back to the final installment of our 2024 Marketing Plan series! In this episode, we're diving into the crucial execution phase. It's time to turn those plans into action and see your marketing strategy come to life.

Here's a breakdown of what you can expect:

1. Create a Marketing Calendar:
Learn how to structure your marketing activities over the course of the year. A well-organized calendar ensures that your efforts are consistent and aligned with your goals. We'll walk you through best practices and share tips on maximizing efficiency.

2. Set Clear KPIs (Key Performance Indicators):
Discover the essential metrics that will measure the success of your marketing efforts. From lead generation to conversion rates, we'll help you identify the KPIs that matter most for your business. Clear benchmarks are crucial for tracking progress and making informed adjustments.

3. Contingency Plan:
In the unpredictable world of marketing, it's important to have a backup plan in case things don't go as expected. We'll guide you through creating a contingency plan that will keep your marketing efforts on track, even in the face of unexpected challenges.

4. Review and Refine:
After implementing your marketing strategies, it's crucial to evaluate their effectiveness. We'll discuss how to conduct a thorough review, analyze the data, and make informed refinements to optimize your approach for continued success.

Don't miss out on this vital information that will help you take your marketing efforts to the next level in 2024. Hit that play button and let's get started!

Find out how we can help you grow your business: https://elevmarketing.com/

Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.